Public Relations, Governmental Affairs & Marketing

Rochelle Gilken joins McNicholas and Associates as Director of Communications

WEST PALM BEACH, FL – McNicholas and Associates is proud to welcome Rochelle Gilken as the newest addition to the public relations firm. She is the Director of Communications, overseeing external communications and marketing initiatives to maximize the impact of messaging for clients. A West Palm Beach resident since 2003, Gilken brings an impressive background in radio, TV and newspaper journalism, government public relations, non-profit marketing as well as social media innovation to the agency.

Gilken most recently acted as the marketing coordinator for the ninth largest church in the country while serving as a strategic marketing consultant for small businesses including interior design, engineering and martial arts schools. Before that, she worked as a media relations specialist at the South Florida Water Management District for three years.

McNicholas & Associates represents some of the largest and most influential companies in the state including NextEra Energy, Waste Management and major corporations including agricultural and Major League Baseball teams.

“Rochelle’s creative energy and strong knowledge and background will bring major benefits to our clients. She brings fresh ideas and supports strategies for clients to effectively reach people and make an impact,” said President Tom McNicholas.


McNicholas & Associates is a full-service public affairs and public relations firm with offices in West Palm Beach and Stuart, Florida. The agency specializes in media relations, crisis management, national media events, government affairs, multi-faceted marketing and comprehensive public information campaigns. For more information, please visit

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